Cognitive science
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The experience machine
£10.99The experience machine
For as long as we’ve studied the mind, we’ve believed that information flowing from our senses determines what our mind perceives. But as our understanding of neuroscience and psychology has advanced in the last few decades, a provocative and hugely powerful new view has flipped this assumption on its head. The brain is not a passive receiver, but an ever-active predictor. At the forefront of this cognitive revolution is philosopher and cognitive scientist Andy Clark, who has synthesised his ground-breaking work on the predictive brain to explore its fascinating mechanics and implications. Among the most stunning of these is the realisation that experience itself, because it is guided by prior expectation, is a kind of controlled hallucination. This even applies to our bodies, as the way we experience pain and medical symptoms is shaped by our expectations.
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Why we remember
£20.00Why we remember
A radical reexamination of memory by pioneering neuroscientist and internationally-renowned memory researcher, Charan Ranganath. We talk about memory as a record of the past, but here’s a surprising twist: we aren’t supposed toremember everything. In fact, we’re designed to forget. Over the course of twenty-five years, Charan Ranganath has studied the flawed, incomplete and purposefully inaccurate nature of memory to findthat our brains haven’t evolved to keep a comprehensive record of events, but to extract the information needed to guide our futures. Using fascinating case studies and testimonies, ‘Why We Remember’ unveils the principles behind whatand why we forget and shines new light on the silent, pervasive influence of memory on how welearn, heal and make decisions.
£20.00